fairlife Test Launches New Product in Northeast, Southeast and Mid-Atlantic Regions
fairlife, LLC has announced plans to introduce and test fairlife® nutrition plan™, its brand new meal replacement shake, at more than 200 BJ’s Wholesale Club locations in the northeast, southeast, and Mid-Atlantic regions of the United States before expanding into national distribution. 
Currently available only in chocolate, the lactose-free beverage is designed to satisfy hunger and help consumers pursue sustainable health goals with the nutrition they need. It combines fairlife ultra-filtered milk with real cocoa for a deliciously flavorful drink with a rich and creamy texture.
fairlife nutrition plan contains 30 grams of high-quality dairy protein, two (2) grams of sugar, and is rich in eight (8) essential vitamins and minerals. Each 11.5-ounce bottle also offers 60% of the recommended daily value of calcium but has no gluten, no artificial preservatives, and no artificial flavors or colors. It is available at a suggested retail price of $16.66 per 12-pack for a limited time only at the BJ’s Wholesale Club stores in Ohio, Maine, New Hampshire, Massachusetts, Connecticut, New York, Philadelphia, New Jersey, Maryland, Delaware, Virginia, North Carolina, South Carolina, Georgia, and Florida.
Following this test launch of fairlife nutrition plan, the company will add a vanilla flavor and expand its distribution to include major grocery, retail, and convenience stores nationwide. For more information about fairlife® nutrition plan™ and the complete portfolio of fairlife products, please visit fairlife.com.
