Cocktailing in the New Year, New You with Giovanni®’s Hair Cocktailing #MegaChristmas24
The New Year is fast approaching, and I know a lot of us head out to parties to ring in the New Year and we want to look our best, or even find a new style. Giovanni®’s Hair Cocktailing can help you to achieve the look you want.
We’re excited to share Giovanni®’s latest initiative, bringing the artistry of hair “cocktailing” to life. Cocktailing, in hair care, is all about mixing two or more products to create a custom formula that meets your unique hair needs.
This selection of best-selling products will allow you to try out the customized hair techniques that Hollywood stylists rely on for their star clients. Giovanni® products have been used on over 70 movie and TV productions in 2024 alone.
About Giovanni®’s:
The Hair Care Brand of the Entertainment Industry
In the 1960s, Arthur Guidotti launched “On Sunset,” a salon on the iconic Sunset Strip, laying the foundation for Giovanni Eco Chic Beauty in the late 1970s. Initially selling primarily to studio professionals, Giovanni reached new heights under Arthur’s son, James, who, in 1995, catapulted it to become the #1 selling hair care brand in the U.S. Natural Products Industry.
Fast forward to 2024, Giovanni shines as the presenting sponsor at the MUAHS Awards held at the Beverly Hilton and is chosen as the only brand to provide products for 22 hairstylists at the Academy Awards. In June, Giovanni continues to serve the industry as the selected brand to supply products to the 8 hairstylists at the Tony Awards. This year alone, Giovanni has graced over 70 productions, supporting hairstylists’ efforts backstage and in makeup trailers around the world, ensuring top-tier hair care for film and TV casts globally.
Below is their Cocktailing Chart, featuring popular combinations including:
- Leave-In Conditioner + Gel – Ideal for frizz-free, defined curls in wash-and-go styles.
- Heat Protectant + Serum – A duo for beautiful, heat-styled shine.
- Curl Cream + Gel – Perfect for long-lasting, defined curls.
Since 1979, the Giovanni® Rule of Balance has been our commitment to make each product as pure as possible without sacrificing exceptional product performance. Giovanni® products are formulated to deliver high-performance, salon-quality results while remaining gentle on your hair and skin.
Giovanni®’s Hair Cocktailing is available for purchase on their Website, Amazon and where hair products are sold.
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We have added Giovanni®’s Hair Products to our 2024 Holiday Gift Guide
