Coca-Cola’s 5by20 Initiative is Helping Women Artisans Internationally

This post may contain affiliate links or I may have received the product free in exchange for my honest review. See full disclosure for more information.

I received products from Coca-Cola’s 5by20 Initiative program; however, all thoughts and opinions expressed are my own.

International Women’s Day is March 8th! Living here in the United States, we take a lot of things for granted. It’s hard to imagine not having the necessary items to succeed in whatever we want to do. It’s not that way for women in developing countries. However, I am constantly amazed at their resourcefulness and creativity. These women create beautiful accessories and decor items out of recycled materials to provide for their families. And that’s where Coca-Cola’s 5by20 initiative comes in.

Coca-Cola's 5by20 Initiative is Helping Women Artisans Internationally

The 5by20 Initiative: Empowering Women

Imagine if you were without a job, living in poverty, had no skills, no tools, no experience – where would you turn?  The Coca-Cola 5by20 initiative is a wonderful program that is helping lift women out of poverty. These women are not looking for a handout, but need a hand up to help themselves. The 5by20 initiative offers them access to training, financial services, and mentoring to give them a hand up.

The women in the 5by20 Initiative take creativity to a whole new level! They create beautiful handmade accessories and decor out of upcycled Coca-Cola labels, pull-tabs, packaging, etc! We think nothing of throwing away the pull tab from a can of coke. Or, what about the package? However, by recycling these items and using their creativity, these women are able to earn a living for themselves, their families, and be contributing members of the community.

Celebrating International Women’s Day!

Coca-Cola's 5by20 Initiative

I had the pleasure of receiving a 5by20 Gift Box of their unique handmade creations! They are all-the-more special to me knowing they are handmade and how these women strive to overcome hardships!

Let’s take a look at the beautiful pieces!

Coca-Cola's 5by20 Initiative

Acacia Creations Can Giraffe

This adorable giraffe is handmade in Kenya from recycled aluminum cans and telephone wire. It is fun, whimsical, and eco-friendly! This little guy is the perfect adornment for my night stand!

Coca-Cola's 5by20 Initiative

PCF Narrow Ring-Pull Bracelet

I love bracelets and this one has its own unique story! It is made from recycled ring-pulls and elasticizes thread by Purple Community Fund, a group of female artisans in Manila. It is quite the conversation piece!

Coca-Cola's 5by20 Initiative

Bottle Cap Purse from Cop Madam

This adorable bag is made from recycled bottle caps by Cop Madam in Turkey. It is a cute, fun, and eco-friendly bag that is perfect to carry my lipstick, compact, etc. in!

Coca-Cola's 5by20 Initiative

Piraupet Handbag from Coletivo

This gorgeous bag is fashioned after the ancient Pirarucu fish found in the rivers and lakes of the Amazon. The Pirarucu fish is one of the largest fresh water fish in the world and its scales are the inspiration for its design. It is made with recycled PET scales by hand sewing them onto the mesh. It is perfect to pair with a dress or slacks for an evening out.

Coca-Cola's 5by20 Initiative

Mitz Label Flower

This cute flower is made from beverage labels by Mitz, a women’s cooperative located in Palo Solo, Mexico. I placed mine in a vase beside my computer. I get an instant lift of encouragement when I glance and remember it’s story.

Want to meet the amazing Artisans? Check out the short video below!

I love supporting other women and I love supporting brands like Coca-Cola that shows corporate social responsibility. When shopping for my family, I love doing my part by choosing brands that support empowering women! It may sound like a small thing, but the outcome is a ripple effect that benefits society as a whole.

Coca-Cola's 5by20 Initiative is Helping Women Artisans Internationally

It has been shown that women are more likely to reinvest 90% of their income by in food, education and healthcare for their children and their families. This in turn, helps their communities. Studies show that by empowering women there are several positive impacts. It contributes to business growth, improved health, and GDP growth.

Coca-Cola’s 5by20 is empowering women in more than 60 countries around the world! It is amazing to know that since its launch in 2010, it has impacted a total of 1.2 million women at the end of 2015! The goal by 2020 is to help empower 5 million women entrepreneurs internationally!

Coca-Cola's 5by20 Initiative is Helping Women Artisans Internationally

Join Us in Celebrating International Women’s Day

For International Women’s Day, will you join us in supporting women and creating a positive ripple effect? Show your support by supporting brands like Coca-Cola that shows corporate social responsibility! And, if you would like a few of these amazing handcrafted items for yourself, visit here and check them out! They would make lovely gifts for friends and loved ones!

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About Kristin

Master reviewer of all types of products. Love XL Fountain Sodas!! Cheer Mom extraordinaire. Socialite to all things small town and founder of Come socialize and connect with me.


  1. The things that were made out of coca cola cans are amazing! And what a great way to give back! 🙂

  2. Megan Candler says

    It’s nice to see these big corporations giving instead of taking. Props to Coca Cola.

  3. Amy Tolley says

    I love all the unique items these creative gals have made..So inspiring..

  4. This sounds like a fantastic program for women who can really use a lift.

  5. Maryann D. says

    It is nice that a lot of people celebrated International Women’s Day on March 8th

  6. Nancy Burgess says

    It’s really great that they are helping these women.These items are so cute love the giraffe.

  7. Trisha McKee says

    I love unique and this is definitely unique and awesome. I’m definitely going to look around and find something for my kitchen!

  8. Richard Hicks says

    I like this program. Gives these people a source of income

  9. These crafts are unique and lovely. I love it!

  10. Dana Rodriguez says

    This is such a wonderful program. I am so glad Coca Cola is helping these women.

  11. Rajee Pandi says

    Giraffe is so cute

  12. These women sure do take a lot of pride in their work.

  13. These are all pretty ,kudos for your support of women artisans everywhere

  14. misty rummell says

    so cool awesome art

  15. We do take so much for granted living in this country so it is nice to find ways to help others.

  16. Dana Rodriguez says

    This is such a wonderful articlw. Thank you for sharing!

  17. Deborah D says

    It is nice to see that coca cola is helping these women.

  18. Maryann D. says

    5by20 initiative is a wonderful program. Thanks to Coca Cola!

  19. Such a wonderful way to empower woman in their communities. These crafts are unique and lovely.

  20. Deborah D says

    I love how recycled products are used.

  21. Tina Buhrman says

    I love the creativity & resourcefulness of the women making these great products. I really like the bracelet made out of the pop tops. It’s great to see Coca Cola doing positive things to help others; I had lost a lot of respect for Coke when they had financially supported the Apartheid movement in South Africa.

  22. Such nicely done handmade items and so clever as well.

  23. Darcy Koch says

    Coca Cola is to be honored for what they are doing for women all over.

  24. Deborah D says

    I love all the things these women make.

  25. Dana Rodriguez says

    I love the Coca Cola is helping lift women out of poverty.

  26. Maryann D. says

    The Coca-Cola 5by20 initiative does seem like a wonderful program to help women support themselves.

  27. Deborah D says

    The things they make are pretty.

  28. shannon fowler says

    These pieces are amazing! I love that they have this program.

  29. What a great way to support people around the world. It is good to hear of companies giving back.

  30. Dana Rodriguez says

    These are so creative! I love the giraffe.

  31. Deborah D says

    I am glad this program exists to help women.

  32. Deborah D says

    Such a great thing to do.

  33. Way to go Coke!! Those are very beautiful pieces. I love the Ring-Pull Bracelet and the Can Giraffe the most. They are very talented women!

  34. Kathy Lane says

    These pieces are awesome! I really love the giraffe!

  35. Vanessa Dalton says

    very talented, creative and awesome handywork!!

  36. Deborah Caudill says

    I am glad that Coke has given these wonderful and creative women from around the world a way to support themselves and their families by giving them a way to make and sell such fabulous artwork and designs. I adore the giraffe.

  37. Maryann D. says

    The Bottle Cap Purse from Cop Madam is so very creative and unique and would make a lovely gift.

  38. How creative it that! So many ways to give back..way to go Coca Cola!

  39. How cool! I love how they’re helping others.

  40. Anita Duvall says

    These are all wonderful and gorgeous ideas. Kudos to Coca Cola and all the women involved!

  41. Thanks Coke!

  42. Stephanie Johnson says

    I really like the Read style of shoes on

  43. What creative women these are to turn what some think of as “trash” into beautiful works of art!

  44. Dana Rodriguez says

    That is so cool! I love that Coca Cola is doing this. I really love the giraffe!

  45. I would never of thought that these lovely items could be made from recycled can. So very impressive.

  46. Stafford says

    I love that they are made from recycled materials. These are stunning pieces.

  47. Loving the uniqueness of very piece. Coco Cola is amazing!

  48. Michelle S says

    This makes me think of the phrase, “One man’s junk is another man’s treasure.” In this case, it’s women who are making pretty things from what most of us throw away.

  49. Cynthia C says

    It’s amazing to see the products that are created from recycled materials. Good to see a company helping women support themselves.

  50. Cynthia C says

    It’s amazing to see the creations from recycled materials. Good to see a company helping women to support themselves.

  51. Bonnie Lee says

    Wow that’s great! I am glad to see Coca Cola giving back and helping people! The pieces of art they are making are so amazing!!

  52. Maryann D. says

    The PCF Narrow Ring-Pull Bracelet is very unique and lovely to wear.

  53. Amber Ludwig says

    This is so amazing!! I love supporting artisans all over whenever I can!! I love shopping local and conscious whenever I can!! Way to go Coca Cola!

  54. Susan Hartman says

    Beautiful artistry. Im racking my brain-Who can I gift these lovely items to?

  55. Really like this program, thanks Coca Cola.

  56. I am amazed what people make out of everyday item that look amazing. I will never look at a coke can the same way again.

  57. Maryann D. says

    The Acacia Creations Can Giraffe is a wonderful piece. Such talent goes into this work.

  58. This is a great thing for Coca Cola to do.

  59. Maryann D. says

    It is fantastic that up cycled Coca-Cola labels are being used for creative items.

  60. Buddy Garrett says

    I’m glad to see Coca-Cola supporting this worthy cause.

  61. Deborah D says

    This is such a nice thing for Coca Cola to help out women.

  62. rochelle haynes says

    This sounds great given back nice stuff

  63. Maryann D. says

    Such wonderful and creative artistic items! I am so glad Coca Cola is helping others.

  64. monique s says

    amazing and great work from these international women

  65. Tamra Phelps says

    This sounds like a great way for Coca Cola to give back & I love the handcrafted giraffe! That is really amazing.


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